With over five years of experience in retail and graphic design, I specialize in creating innovative, consumer-driven branded environments. As a Global Retail Designer at New Balance, I am committed to shaping industry-leading retail spaces that reflect the brand’s identity and connect with the global consumer.

Drawing on a foundation in both retail and graphic design, I bring a keen eye for visual storytelling and brand communication to every project. I partner closely with retail marketing to develop design solutions that tell consistent brand stories across mediums — ensuring that the visual language of a space extends seamlessly beyond its four walls. I work collaboratively with cross-functional teams to translate creative visions into spaces that are aesthetically compelling, functional, and consumer-centric.​​​​​​​​​​​​​​​​